Gorgeous George at FASHIONWEEK

 From the title, I’m sure the first person you maybe wouldn’t assume I mean is George from ASDA?!

if you still don’t know what I mean, you probably shouldn’t be reading a fashion blog…

For me, George is the winner of supermarket fashion! Having a trip round the supermarket and picking up a fashionable find, you couldn’t beat it! After all food and fashion are two of my favourite things…

At this years west coast cooler FASHIONWEEK the sneak peaks from George at ASDA had myself and many onlookers gasping in shock that some of these amazing pieces had came from a supermarket.


Fashion brand George is set to rock the runway at this year’s Belfast FASHIONWEEK with its latest Autumn Winter collection.  George is available at Asda stores across Northern Ireland, and this season has created a dynamic collection which features key trends including colour-blocking and 70s glam. 

 Maggie Jardine, Senior Manager George Retail, North Division, said:

“This year our George Autumn Winter Collection does not disappoint – we’ve got pops of colour and a nod to Studio 54 with our shearling and seventies-inspired garments, plus lots of winter woollies for those looking to wrap up!  We’re delighted to team up with Belfast FASHIONWEEK once again, and showcase our looks at the High Street Heaven evening on Friday 27th October in Saint Anne’s Cathedral.”   

 Cathy Martin, organiser of West Coast Cooler FASHIONWEEK, said,

“George is a real friend of FASHIONWEEK, and we’re thrilled to include them in our line-up for High Street Heaven, which is one of our most popular nights, and is always a sell-out.  As the UK and Ireland’s first consumer fashion week, we love showing our guests the latest looks.  We’re looking forward to another show-stopping, stylish season with George!”


Tickets to the High Street Show are now available from: http://www.belfastfashionweek.com/

 To view George’s Autumn Winter collection please visit: www.george.com

 the beautiful Aimee Boyle models the collection and the above are my fav bits!

what do you gals think, would you wear any of these supermarket pieces?

speak soon,

lotsa love

AG xxo


West coast cooler belfast fashion week AW17 – the launch 👀

I feel like I’m writing these posts more and more regularly (I’m probably saying that each time too 🙄) 

But last week the press launch for the 24th season of west coast cooler FASHIONWEEK kicked off at the divine bullit hotel. 

Now I’ve adapted to summer being over I am full steam ahead ready for autumn. The layering and sherling jackets are calling my name.

The now iconic event, which is firmly fixed in the social calendar, will see four days of fantastic fashion from 26-29 October with the main runway shows taking place at a new home in St. Anne’s Cathedral – meaning longer catwalks, more space and lots of interesting backdrops for photos – both of the fashion on the runway and of the guests in their stylish looks.

Let’s take a look of some trends that we were giving a sneak peak of last week that you need to look out for.







All of these looks were to die for and I cannot wait to see them all and more in the flesh! As well as the runway shows at St Anne’s, there will also be the popular weekend events, including Sushi Saturday at Zen, Style Sunday and a new ‘F Words’ brunch on the rooftop at Bullitt, featuring speakers including Tiffany Brien, Kim Constable, Maria Rafferty and ‘Gluten Free Fi’ talking Fashion, Fitness, Food & being Female. ( if this doesn’t have my name all over it then I don’t even know 🤷🏻‍♀️)

Shows will include collections from several boutiques including Ruby 67, Cameo, Lisa’s Attic and In Chlomo as well as staples Jourdan, Blush and Spoilt Belle. Designers Angela Sloan and AKANI are among newcomers on the local design radar. The high street show will open with a fantastic collection of lingerie by Victoria Square’s Boux Avenue as well as a Debenhams’ Designers at Debenhams showcase, including some special pieces from Julien McDonald, Henry Holland and John Rocha. And after some affordable fashion by George, the style team will also show the top picks from the very best of online and the high street including TopShop, Zara, ASOS & Boohoo as well as French Connection, Oasis, Jigsaw & Karen Millen, among others. Finally, this season, family will come first as there will also be childrenswear from DIGG Fashion in Dungannon, Bluebird in Ballymena and Bambinos in Donegal.

 William Morris eyewear ‘Specs Appeal’ will be there with a pop up, where style spotters will seek out the best dressed guests, who’ll win sunglasses and eyewear. I was kindly gifted a fabulous pair at the launch which I’m sure will make another appearance over FASHIONWEEK.

So if you haven’t already went to this must see fashionable event over the last 24 seasons (where have you been though? 🤔) now is this time as it’s set to be the biggest and best yet! All info can be found at www.belfastfashionweek.com and here is a full schedule of the shows 

THURSDAY 26 October, 8.00PM – DESIGNER BOUTIQUES AND LOCAL DESIGNERS. Tickets priced at £20 or £30 for FROW available from 028 9024 6609 or via links on http://www.belfastfashionweek.com

FRIDAY 27 October, 8.00PM – HIGH STREET. Tickets priced at £20 or £30 for FROW available from 028 9024 6609 or via links on http://www.belfastfashionweek.com           

SATURDAY 28 October, 10am-midday The F Words – Fashion, Fitness & Food Brunch with Tiffany Brien, Kim Constable, Maria Rafferty ‘The Hormone Health Coach’ and ‘Gluten Free Fi’. Price = £29pp

SATURDAY 28 October, 2.00-5.00pm – SUSHI SATURDAY “The Director’s Cut” at ZEN. Generous Asian afternoon tea with West Coast Cooler cocktails on arrival. To book, call 02890421509 Price = £35pp.

SUNDAY 29 October, 2.00-5.00pm – STYLE SUNDAY in support of Action Cancer at James Street South. To book call 028 90421509 Price = £45pp

I’ll see you there gals!

Speak soon,

Lotsa love

AG xxo


Create a free website or blog at WordPress.com.

Up ↑

%d bloggers like this: